How did we do it? Short version: we stayed consistent and worked to a clear process. The longer version:
1. A structured plan that includes in-depth keyword research and a general 12-month roadmap (which of course we adjusted along the way): article topics, the links we planned to build, the money pages we would focus on, and so on.
2. Once the plan and roadmap are in place, the interesting part begins: creating the content.
The content is AI-based, and we make a lot of adjustments to it to make sure that:
2.1 It gives the reader real value.
2.2 It gives more value than the competitor articles ranking in the top results.
2.3 Google indexes it.
So what does it look like in practice:
A. We start with ChatGPT, in 3 steps. A prompt that explains the site so we get an outline, then a prompt that writes the article based on the outline from the previous response, and then another prompt to refine and lightly restructure the article’s content according to specific guidelines we provide.
B. We edit the content using our crazy AI content editing checklist (if you’re not using it yet, that’s a crime. Just ask for it).
C. We brand it around the site’s products and services, including internal links, product images and more.
On the technical side, each article looks like this:
– 1,500 to 3,000 words
– An intriguing opening paragraph
– Bullet lists and Q&A sections
– 3-5 images of the client’s actual products / services throughout the article, with alt text on every image
– Clean comparison tables that highlight the topic
– Plenty of internal links to the money pages
– CTA buttons
– A custom summary paragraph
3. Every month we put in about 5 more hours of site optimization, making adjustments based on the actual performance we saw in Search Console.
1. Want us to record a video of your site with an SEO review of the opportunities and challenges we spot? Send us a message through the contact form
2. Not using our AI content editing checklist yet? Message us on WhatsApp




